Are you ready to Zoom?

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One of the pandemic perks is that we now have the capability of doing segments over Zoom. This means booking more segments and reaching a wider audience than ever before possible, while saving the cost of travel. 

 

The downside? A lot can go wrong. 

 

Before your big break, you MUST do a dry run through with your equipment in the location you will be using for the interview. 

 

Here’s all the equipment you will need:

  • Computer or laptop – Do NOT try to use your cell phone unless you have a tripod.
  • Strong internet connection 
  • Speakers 
  • Microphone 
  • Webcam 

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Test your equipment to make sure it works. Log in to the computer or laptop and launch Zoom, Skype, or whatever video conferences platform the producer tells you to use. You may need to do application updates or installation. Then, start a meeting and launch the “Test Speaker and Microphone” feature to test your equipment. 

 

Airpods are the best for headphones and the best part is, they’re discreet!

 

Next, let’s focus on the camera. Again, make sure you do your dry run in the same location you will be doing your interview. 

 

What’s in your background? Check all surrounding areas and see what exactly will be shown in the shot. It’s important to notice mirrors that may show additional aspects of your room or windows that might cause a reflection.pexels pnw production 8276676

 

Speaking of windows, you’ll need to be aware of the natural lighting in the room. I highly recommend Lume Cube, which is great for laptops!

 

If you cringe at yourself whenever you are looking down at your phone and accidentally open your camera, you probably understand the importance of a good camera angle. If you’ve never done that before, my best advice is to make sure your camera is eye level or slightly above.

 

During your interview, make sure you look up at the camera every once in a while, not just at the image of the person you are talking to on the screen. If you only look at their image, it will look like you are looking down at them. 

 

Now that you know what your background is going to be, you can focus on what to wear. For your wardrobe, try to stick with a solid color, but make sure it’s not the same color as your background. Stripes and patterns tend to look busy or distracting, but don’t be afraid to add a pop of color. 

 

pexels anna shvets 12674086If you plan to wear makeup for your appearance, I highly recommend using anti-shine primers, foundations, powders, or setting sprays. Your ideas should always outshine your face.

 

During your interview, you will want to make sure you give the host your full attention. Clear ALL possible distractions from your area and silence your devices. 

 

Lastly and most importantly, smile and have fun!

 

To prep for your next TV interview with a broadcast PR specialist, we’re happy to provide a 30-minute training on professional on-screen etiquette, prep notes, and how to prepare for uncomfortable questions. Get in touch with us by clicking our website: https://tenxpr.com/.

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